Marketing Automation

Marketing Automation must be highly considered by businesses for better online performance. This key strategy for improved operational efficiency works to gain more leads, conversions and sales in the future.

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Marketing Automation is a set of processes or that automates repetitive marketing tasks. Leveraging a combination of marketing intelligence and automation tactics will allow you to automate client interaction and ensure a higher conversion ratio on your lead generation campaign.

Marketing Automation is in high demand due to effectiveness of the approach and cost-savings/time-savings aspect of it. It free up time for business owners to focus on their core business and free up time for in-house marketers to focus on less time consuming marketing tasks.

The advantage about marketing automation is that it classifies customers based on age and also buying preferences. Therefore it is easy for you to customize your marketing plan fit for each person.

Marketing Automation, at its best, is a tactic that helps companies to nurture potential clients with highly personal and useful content and it converts prospects into customers. This Marketing Automation type usually generates significant new company revenue. It also aids in providing a higher return on investment.

It may not be the easiest form of marketing but Marketing Automation is definitely not impossible to execute. Marketing Automation lets you focus on the important parts of your business. Nobody, not you, has time to sit on things like social media marketing all day. Automate your marketing with Triforce Media and spend your valuable time growing your business.

What can Marketing Automation Do For You?

Personalization

Marketing Automation helps you focus on prospects and customers with a more personalized feel. You can customize your marketing to fit your business and budget!

 

Campaign Management

Through Marketing Automation, you will be able to make your marketing apartment do more with less. Your system will improve with effective and effective communications.

 

Triggered Email

Triggered email like browser abandonment or cart abandonment email typically shows a very high ROI because you’re marketing a customer who is already nearly ready to purchase

Control

Having a great Marketing Automation system will translate into much better marketing control. Having that control allows any marketer to function faster and more efficiently. You control what you post.

 

Insight

You will be able to have more information about customers with the help of Marketing Automation. You will also learn about the segments and prospects of data that truly serve valuable for your business.

47%

of Marketing Automation users claimed that it’s definitely worth the price.

73%

of marketers regard email as their businesses core communication.

+60%

of marketers utilize mass e-mail to connect with customers.

79%

of top-grossing companies have been utilizing marketing automation for two years or more.

63%

of users aim to increase their budget for marketing automation this year.

91%

of users regard marketing automation as a highly-important factor for their overall success.

2x

B2B companies are twice likely to utilize marketing automation compared to B2C companies.

22%

Monthly Google searches regarding marketing automation have increased by 22% from February 2014 to January 2015.

Yes! It is not restricted to a certain industry and it may be utilized by different types of companies.

Can Marketing Automation work on all kinds of Businesses?

A
Q
Usually, marketing automation takes time but the benefits from it will effectively improve your business’ performance. It’s real benefit it’s timesaving qualities.

Will Marketing Automation provide an instant effect?

A
Q
All you need to do is to assess your sales process. Does it take up the bulk of your time? From there, you will be able to determine where you actually stand and know if you really need Marketing automation right away.

How will I know of my organization is ready for Marketing Automation?

A
Q

In B2B, you need a longer time to nurture compared to B2C. There is shorter timeframe on B2C. B2B Marketing however is just as effective.

How do B2C and B2B differ in terms of Marketing Automation?

A
Q

Definitely not! As soon as your sales team understands the ins and outs of Marketing Automation, you can eventually let them adopt and support it.

Is Marketing Automation only for marketers?

A
Q

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